StarLove began in the months after October 7th.
Nothing we build can undo what happened. Nothing can restore the lives that were taken, ease the grief of families forever changed, or erase the pain carried by survivors, by those who were held hostage and by their families and loved ones, and by so many others whose lives will never be the same.
In the days and months that followed, Jewish communities around the world reached for one another - in synagogues, around Shabbat tables, at vigils, in living rooms, and across oceans. We were reminded of something that has always sustained Jewish life:
We find one another.
We show up.
We refuse to let one another stand alone.
Our tradition has a name for this: Kol Yisrael Arevim Zeh Bazeh - the Jewish people are responsible for one another.
StarLove is our small contribution to that tradition. It was created to make Jewish connection easier to find - not only in moments of crisis, but in the ordinary days that make up a life: a Shabbat invitation, a new friendship, a community gathering, a teaching shared, or a simple act of care.
It is dedicated, with love and humility, to the memory of those whose lives were taken on October 7th, and in honor of everyone whose life was forever changed.
In the aftermath of October 7th, we felt a responsibility to build something that could help Jewish people find one another.
A grandfather gave StarLove its language of love.
He ended every single phone call the same way:
“I love you. I love you.
I love you.”
Three times, every phone call. Because once was never enough. Those words never left us - they became the blueprint for StarLove: a place built on the belief that love should be spoken, connection should be visible, and no one in our community should have to wonder whether they are alone.